Mission
To Create Colorful Life
Vision
Being the World's Well-Respected Leading Display Company
“2+1+N” strategy
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2Two core businesses,Smart mobile terminal and Automotive display
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1One Key business of growth,IT display
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NN value-added businesses,Industrial products, horizontal market segment, non-display applications,industrial chain investment and organic expansion.
Core Value
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Passion
Positive Attitude, Openness, Sharing
Respecting People, Developing People, Providing the Platform for Employees with Willingness and Capability
Fair, Open, Justice and Brainstorming Environments
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Effectiveness
Setting Clear Goals, Being Highly Collaborative and Maximizing the Value as the Whole
Being Responsible, Substance over Forms
Being Efficient and Eliminating all the Non-value Adding Processes
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Win-Win
Win-Win with Our Employees: Helping Employees to Realize Their Dreams, Enjoy Work and Enjoy Life
Win-Win with Customers: Helping Our Customers to Succeed
Win-Win with Shareholders: Continuously Creating Value
Win-Win with all of Our Business Partners Being a Responsible Corporation to Society
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